The Sendai Oktoberfest is a fun, lively event good for anyone who loves German and Japanese beer, music, and festivities! Numerous food and drink stalls are set up, with major German brands as well as Japanese craft brews on tap. The food is also a mixture of German and Japanese. German offerings include sausage and pretzels, while Japanese offerings range from gyutan (grilled cow tongue) to edamame.

The ever-popular Oktoberfest band Die Kirchdorfer will take the stage and perform popular German drinking tunes several times throughout the day.