The Sendai Oktoberfest is a fun and lively event for anyone who loves beer, music, and festivities. Numerous food and drink stalls are set up with major German and Japanese craft brews on tap. The food stalls feature a mixture of German and Japanese dishes, including sausages and pretzels from German stalls, and local specialties such as gyutan (grilled cow tongue) at Japanese ones.

Every year, Sendai Oktoberfest features many stage performances by both Japanese and German bands, who take the stage and perform popular German drinking tunes several times throughout the day. These take place at the Blue Tent, which is the most lively part of the festival grounds. The Green Tent, on the other hand, is a calmer space more suitable for families, people with pets, or anyone looking to enjoy their drinks alongside pleasant conversations.

In order to cut down one one-time-use-plastic waste, Sendai Oktoberfest employs the environmentally friendly cup trade-in system, which is widely used in festivals all over Europe.

How it works:
1) When you purchase your first drink, you will pay an additional 1000 yen for the cup as a deposit.
2) Bring your cup with you when you purchase any subsequent drink and only pay the price of the drink.
3) Before you leave the festival grounds, be sure to trade in your cup in return for 1000 yen.

Note: beers larger than 1L are exempt from the trade-in system